Performance Marketing Specialist — 2026

Abdur Razzaq Performs.

Performance Marketer specialising in Meta Ads & Google PPC. I don’t just run ads — I build systems that scale revenue.

650K+
AED Managed
100+
Campaigns
4+
Years Exp.
7
Niches
Abdur Razzaq — Performance Marketer
AED 650K+
Ad Spend Managed
100+
Campaigns
Meta Ads Google PPC Local Business Growth Performance Marketing growwithabdur.com ROAS Optimisation Funnel Strategy Data-Driven Creative Meta Ads Google PPC Local Business Growth Performance Marketing growwithabdur.com ROAS Optimisation Funnel Strategy Data-Driven Creative
About

I Make Your
Ad Budget Work Harder.

Hey — I’m Abdur. A performance marketer with hands-on experience managing AED 650K+ in ad spend across healthcare, B2B events, fashion, and medical aesthetics — primarily across the UAE and GCC markets.

I specialise in Meta Ads and Google PPC, building full-funnel campaigns that drive real business outcomes — not just clicks. Every decision I make is backed by data and tested creative, not guesswork.

I’m documenting the whole journey publicly — the wins, the failures, and what actually moves the needle. Follow along at @growwithabdur.

Meta / Facebook Ads
Google Ads & PPC
Audience Research
Ad Creative Strategy
Conversion Tracking
ROAS Optimisation
Abdur Razzaq
7+
Niches Served
4+
Years Exp.
Certifications

Verified Expertise.

🎓
Queen Margaret Univ.
MSc in Strategic Marketing
Meta Blueprint
Certified Media Buying Professional
Google Ads
Search Ads Certification
Google Ads
Display Ads Certification
Google Ads
Performance Max Certified
Google
Analytics Certified
HubSpot
SEO Certification
Case Studies

Results That Speak.

Eye Clinic UAE Ads Dashboard
Meta Ads Eye Clinic · UAE
888 LASIK consultation leads at AED 14.05

Ran a full bilingual (Arabic + English) paid social strategy across LASIK, cataract, and children’s eye care. 103 ad variations tested across 1.14M people reached.

AED 14.05
Cost/Lead
888
Consultations
1.14M
Total Reach
Fashion Brand Meta Ads Dashboard
Meta Ads Fashion Brand · UAE
Full Meta Ads system built from zero — AED 72K managed, 110 ads

Took a fashion brand with no paid ad history and built their entire Meta infrastructure. Campaign architecture, creative testing, audience strategy & seasonal sales. Multiple ads rated Above Average quality by Meta.

AED 72K
Spend Managed
110
Ads Tested
AED 0.79
Profile CPM
Medical Clinic Meta Ads Dashboard
Meta Ads Medical Clinic · UAE
305 patient consultations from a single scaled ad

Inherited a live Meta account and restructured the full campaign system. Identified the highest-performing creative, scaled it to AED 21K spend, and drove 305 consultations reaching 124,324 people.

305
Consultations
813K
Total Reach
AED 109K
Spend Managed
Medical Aesthetics Meta Ads Dashboard
Meta Ads Medical Aesthetics · UAE
324 ads simultaneously across 10+ aesthetic treatments — AED 247K

Managed the full complexity of a high-volume aesthetics clinic offering Botox, fillers, laser & skin protocols — each with different audiences, CPL targets, and creative angles. Lowest CPL: AED 12.87.

AED 247K
Spend Managed
324
Simultaneous Ads
AED 12.87
Lowest CPL
B2B Events Meta Ads Dashboard
Meta Ads B2B Events · GCC + UAE
2,415 B2B event purchases at $10.78 — dual-market funnel

High-complexity Meta account running simultaneous prospecting and remarketing funnels across GCC and UAE independently. 507 campaigns managed at $129K in spend. 2.7M+ awareness reach.

$10.78
Cost/Purchase
2,415
Purchases
2.7M+
Reach
Google Ads B2B Events Dashboard
Google Ads B2B Events · Middle East
4,032 B2B conversions at $2.32 — Google Ads for events client

Managed Google Ads alongside Meta for the same B2B events client — building a dual-platform paid strategy. Audited 8 years of account history; top campaign hit 9.76% conversion rate at $1.69 per conversion.

$2.32
Avg. CPConv.
4,032
Conversions
9.76%
Top Conv. Rate
Contact

Let’s Work Together.

Got a business you want to grow with paid ads? I’m currently taking on new freelance clients. Let’s talk about what’s possible.